Web & SEO / GEO Consultant
Your business,
found everywhere
it needs to be.
I help medium-sized international companies win local search in every market they enter — combining technical web excellence with AI-era Generative Engine Optimisation (GEO) to turn visibility into measurable growth.
Experience
Covered
Lift
Search has changed.
Your strategy should too.
Traditional SEO gets you ranked on Google. GEO — Generative Engine Optimisation — makes sure your business is cited, recommended, and trusted by the AI tools your prospects are now using: ChatGPT, Gemini, Perplexity, and voice assistants.
For companies expanding internationally, this dual approach is decisive. I build strategies that earn you visibility in local search and in the AI-driven answers that increasingly shape purchase decisions — across every region you operate in.
International SEO Architecture
Hreflang implementation, country-level targeting, and site structures built for global scale without cannibalisation.
Multi-Language Content Strategy
Localised content that ranks in native-language searches and builds authority with local audiences — not just translated copy.
Generative Engine Optimisation
Structured data, authority signals, and AI-optimised content to get your brand cited in ChatGPT, Gemini, and Perplexity answers.
Local Market Penetration
Google Business Profile optimisation, local citations, and geo-targeted landing pages that dominate search in each market.
Consulting services built
for international growth
International SEO Strategy
A clear roadmap to dominate search across every market you operate in — from technical foundations to content and authority.
- Multi-market keyword & intent research
- Hreflang & URL structure planning
- Competitor landscape analysis per market
- International link-building strategy
GEO & AI Visibility
Optimise your brand to be recommended by AI assistants — the new front page of the internet for B2B decision-makers.
- Schema markup & structured data
- E-E-A-T authority building
- AI-citation content frameworks
- Perplexity, ChatGPT & Gemini monitoring
Web Strategy & Architecture
High-performance websites engineered for both users and search engines — the technical bedrock of sustainable international growth.
- Technical SEO audits & remediation
- Core Web Vitals optimisation
- Site architecture for global scalability
- CMS consultancy & migrations
Local SEO & Geo-Targeting
Win in the markets that matter most — local search presence that drives real footfall, enquiries, and conversions in each territory.
- Google Business Profile management
- Local citation building & NAP consistency
- Geo-targeted landing page creation
- Review strategy & reputation signals
SEO Audits & Consulting
Deep-dive audits that surface exactly what is holding your international visibility back — delivered with a prioritised action plan your team can execute.
- Full technical & content audits
- Penalty recovery consulting
- In-house team coaching & training
- Ongoing advisory retainers
Not sure where to start?
Book a free 30-minute strategy call. I'll assess your current international search presence and identify your biggest growth opportunities — no strings attached.
From first call to
measurable results
Discovery Call
We map your current presence, target markets, and growth goals in 30 focused minutes.
Market Audit
A comprehensive analysis of your technical SEO, content, and local signals across priority markets.
Strategy & Roadmap
A prioritised, market-specific action plan — clear enough for your team to execute, detailed enough to win.
Implement & Grow
I implement alongside your team or independently, tracking progress and adapting as markets evolve.
Numbers that speak
for themselves
"Janine transformed how we approach search internationally. Within a year, we went from invisible in three key European markets to consistently ranking above our main competitors. Her GEO work has been a revelation."
"I brought Janine in to fix a messy multi-language site architecture. What I got was a complete rethink of how we speak to different markets — and organic leads that have doubled year-on-year since."
"What impressed me most was how quickly Janine understood our sector and our audience. The strategy was not generic — it was precisely calibrated for each market we needed to crack."
* Testimonials are representative of typical client outcomes.
Built for companies
that think globally
I work best with medium-sized companies that already have market ambitions — and need a specialist to make sure search visibility matches their geographic reach.
International expansion stage — entering new markets and needing fast, credible local search presence from day one.
Multi-language complexity — running websites in 2+ languages and struggling with cannibalisation, hreflang, or inconsistent rankings.
AI visibility gap — not appearing in ChatGPT, Gemini, or Perplexity answers where your competitors increasingly are.
Organic over paid — ready to invest in sustainable, owned search visibility rather than perpetual ad spend.
Existing in-house team — marketing or technical teams that need senior SEO/GEO expertise they don't have internally.
Markets & regions I've worked with
Languages covered across client projects:
Let's get your brand found
in every market that matters.
Book a free 30-minute strategy call. I'll review your current international search presence and give you three actionable steps you can take immediately — no pitch, no pressure.
LinkedIn: /in/janineiborra